BUSI-1301 Business Principles


Margarita Burciaga

Credit Fall 2024


Section(s)

BUSI-1301-015 (89351)
LEC W 6:00pm - 8:30pm DIL DLS DIL

Course Requirements

Textbook: UNDERSTANDING BUSINESS – THE CORE by Nickels, McHugh, McHugh 3rd Edition ISBN 13 : 9781265124076

NOTE: There are several past editions for this book and they may work for you.  Old editions (2e ISBN 978-1-264-05959-1 ; ISBNs 978-1-260-13774-3 or 978-1-259-86929-7) should work, but the chapters don’t always correspond perfectly.  If $$ is an issue, find a used version of the book, buy or rent online, and it should work.

None of the online modules are required for this class.

 

Additional Resources:

Students must have access to:

  • A computer meeting the minimal requirements for assignments, quizzes, and exams.
  • A good and stable WI-Fi connection for one-time sitting quiz/exam taking.
  • Microsoft Office 2010, 2013, or 2016 for the completion of assignments.

 


Readings

                   
  Business Principles BUSI-1301 - 16 Week Section  
  Readings* + Assignments/Wk Mon Tue Wed Thu Fri Sat Sun  
  Week 1 26-Aug 27-Aug 28-Aug 29-Aug 30-Aug 31-Aug 1-Sep  
  1st Week of Classes     Class Intro+   Orientation Quiz Due EOD Nickels Chapter 1 Nickels Chapter 2  
  Week 2 2-Sep 3-Sep 4-Sep 5-Sep 6-Sep 7-Sep 8-Sep  
        FC Chapters 1&2 + CD/E Chapters 1&2 EQs   Nickels Chapter 3    
  Week 3 9-Sep 10-Sep 11-Sep 12-Sep 13-Sep 14-Sep 15-Sep  
        FC Chapter 3/Exam 1 Review + CD/E Chapter 3 EQ Exam 1 opens      
  Week 4 16-Sep 17-Sep 18-Sep 19-Sep 20-Sep 21-Sep 22-Sep  
        Recap/Exam 1 due by EOD     Nickels Chapter 4 Nickels Chapter 5  
  Week 5 23-Sep 24-Sep 25-Sep 26-Sep 27-Sep 28-Sep 29-Sep  
        FC Chapters 4&5 + CD/E Chapters 4&5 EQs   Nickels Chapter 6    
  Week 6 30-Sep 1-Oct 2-Oct 3-Oct 4-Oct 5-Oct 6-Oct  
        FC Chapter 6/Exam 2 Review / Intro to SP + CD/E Chapter 6 EQ Exam 2 opens      
  Week 7 7-Oct 8-Oct 9-Oct 10-Oct 11-Oct 12-Oct 13-Oct  
        Recap/Exam 2 due by EOD     Nickels Chapter 7 Nickels Chapter 8  
  Week 8 14-Oct 15-Oct 16-Oct 17-Oct 18-Oct 19-Oct 20-Oct  
        FC Chapters 7&8 + CD/E Chapters 7&8 EQs   Nickels Chapter 9 Nickels Chapter 10  
  Week 9 21-Oct 22-Oct 23-Oct 24-Oct 25-Oct 26-Oct 27-Oct  
        FC Chapters 9&10/Exam 3 Review + CD/E Chapters 9&10 EQs Exam 3 opens      
  Week 10 28-Oct 29-Oct 30-Oct 31-Oct 1-Nov 2-Nov 3-Nov  
        Recap/Exam 3 due by EOD   Review Intro to Stock Project Nickels Chapter 11    
  Week 11 4-Nov 5-Nov 6-Nov 7-Nov 8-Nov 9-Nov 10-Nov  
        FC Chapter 11 + CD/E Chapter 11 EQ   Nickels Chapter 12    
  Week 12 11-Nov 12-Nov 13-Nov 14-Nov 15-Nov 16-Nov 17-Nov  
    Veterans Day   FC Chapter 12 + CD/E Chapter 12 EQ   Nickels Chapter 13    
  Week 13 18-Nov 19-Nov 20-Nov 21-Nov 22-Nov 23-Nov 24-Nov  
        FC Chapter 13 + CD/E Chapter 13 EQ   Nickels Chapter 14    
  Week 14 25-Nov 26-Nov 27-Nov 28-Nov 29-Nov 30-Nov 1-Dec  
  NO CLASS THIS WEEK - ENJOY YOUR FALL BREAK!  
  Week 15 2-Dec 3-Dec 4-Dec 5-Dec 6-Dec 7-Dec 8-Dec  
        FC Chapter 14/Exam 4 Review + CD/E Chapter 14 EQ Exam 4 opens   Stock Project Due EOD  
  Week 16 9-Dec 10-Dec 11-Dec 12-Dec 13-Dec 14-Dec 15-Dec  
        No class/Exam 4 Due by EOD       Official End of Semester  
  *Readings assigned should be completed by the designated date  
  FC = Flipped Class                
  CD/E = Class Discussion/Exercises              
  EQ = Exit Quiz                
  SP = Stock Project                

Course Subjects

*May be subject to change at the discretion of the Instructor

Chapter 1-Exploring the Business Environment & Economics –Define Business/Business Environment/ Factors of Production/ Fiscal & Monetary Policy/Economic Systems/Evaluation of Economic Performance

Chapter 2-Doing Business in Global Markets-Global Trade/Global Strategies/Barriers to Trade/Trade Relationships

Chapter 3-Demanding Ethical and Socially Responsible Behavior-Business Ethics/Social Responsibility/Global Ethics

Chapter 4-How to Form a Business-Sole Proprietorship/Partnership/Corporation/LLC/Franchise

Chapter 5-Entrepreneurship and Starting a Small Business-Funding/Opportunities & Threats/Pros & Cons

Chapter 6-Management and  Leadership-Planning/Organizing/Leading/Controlling

Chapter 7-Structuring Organizations for Today’s Challenges – Structure/Models/Change

Chapter 8-Production & Operations Management- Production Processes/Operations Management Planning/Quality

Chapter 9-Motivating Employees – Motivation Theories

Chapter 10-Human Resource Management – Laws/HR Challenge/Compensation/Movement/ Collective Bargaining/Tactics/Issues

Chapter 11-Marketing: Helping Buyers Buy - Marketing Mix/Marketing Environment/Consumer Market

Chapter 12-Managing the Marketing Mix- Product Development/Product Mix/Differentiation/Packaging/Branding/Product Life Cycle/Pricing

Chapter 13-Using Technology to Manage Information- IT/Business Intelligence/Data Analytics/VPN/Security

Chapter 14-Understanding Accounting and Financial Information- Accounting Cycle/Financial Statements/Financial Performance


Student Learning Outcomes/Learning Objectives

Student Learning Outcomes

General

At the end of the course, students will be able to:

1) Describe business operations and business vocabulary

2) Explain concepts related to management functions, organizational considerations, and decision-making processes

 

Specific

For specific SLO's consult textbook/chapters

 


Office Hours

W 5:00 PM - 6:00 PM Virtual

NOTE Let's try to connect on the days of virtual class - Wednesdays- anytime 1 hour before class, or right after class. If this time doesn't work for the student, email at margarita.burciaga@austincc.edu and request an appointment.

Published: 08/05/2024 13:38:46